Trustworthy, state-certified eco-label This is the system that provides environmental information to consumers. Eco-Labelling seeks to induce firms to develop and produce eco-friendly products.

The Eco-Labelling Program aims at providing accurate environmental information to consumers and to induce firms to develop and produce environment-friendly products in line with consumers' preferences by affixing the Eco-Label on products causing relatively less pollution or using less resources in the production and consumption processes among products for the same purpose. In 1979, this system was launched

in Germany for the first time in the world; currently, some 40 countries are successfully implementing this Eco-Labelling Program including EU, Northern Europe, Canada, US, and Japan. Korea has been implementing this system since April 1992.

This system enables firms and consumers to produce and consume eco-products. Consumers can participate in the environmental conservation activity by providing accurate environmental information of products. It also induces firms to develop and produce eco-products in line with consumers' eco-product purchasing preferences. Ultimately, this system is aimed at realizing sustainable production and consumption.